This website uses cookies

Read our Privacy policy and Terms of use for more information.

When "Firing Everyone" Becomes a Pitch

On May 19, 2026, Ryan Breslow walked onto the stage at Fortune's Workforce Innovation Summit and said the quiet part out loud. The 32-year-old founder of Bolt — the one-click checkout startup once valued at $11 billion and now worth around $300 million — told a room of executives that he had eliminated his entire HR department. Then he smiled. "Those problems," he said, "disappeared when I let them go."

He wasn't done. He'd also cut 30% of the staff who remained, instituted a 60-day "adapt-or-leave" review for everyone left, and concluded that 99% of his original team simply "couldn't make the cut" in the company he was now rebuilding.

If you're not in tech, here's the part to hold onto: Bolt lost roughly 97% of its value in four years. Breslow, who founded the company, left it, and then returned as CEO, has spent the last several months publicly diagnosing that collapse as a people problem. Not a product problem. Not a strategy problem. A people problem — solved, apparently, by removing the people.

The question hanging over the conference room wasn't whether his approach would work. It was whether anyone would say so out loud.

Subscribe to keep reading

This content is free, but you must be subscribed to The Business Index to continue reading.

I consent to receive newsletters via email. Terms of use and Privacy policy.

Already a subscriber?Sign in.Not now

Reply

Avatar

or to participate

Keep Reading